Special edition Pininfarina Battista to mark firm’s 90th anniversary

Italian design house turned carmaker Automobili Pininfarina has previewed a special Anniversario edition of its upcoming Battista electric hypercar.

Being revealed at Geneva, the ‘strictly limited volume’ Battista Anniversario has been created to celebrate Pininfarina’s 90th birthday. Just five will be built, each featuring a bespoke aero package and unique commemorative livery. 

The special edition’s arrival comes as Pininfarina gears up to launch the Battista in its final production guise. The company claims that recent track tests have pushed the Lotus Evija rival to “80% of its phenomenal performance capability”, and will offer prospective customers test drives before the end of summer.

Late last year, the firm released new shots of the Battista, showing new interior details and the model’s final production design. The front end, reworked following the last stage of aerodynamic testing, features more defined creases along the bonnet, while the wing mirrors appear to have been reshaped to enhance airflow.

Mahindra intends to invest a total of about £358m into Automobili Pininfarina over five years. The new brand will work independently of its parent’s EV division, Mahindra Electric, with operations based in Europe.

From design house to manufacturer

Pininfarina’s new car brand comes after Paolo Pininfarina said at the 2018 Geneva motor show that he hoped the dream of his grandfather, company founder Battista Farina, to build cars would “come true in the not-distant future”.

“Establishing Automobili Pininfarina as a leading sustainable luxury brand is our strategic vision and will be a dream come true,” Perschke said. “It will combine 88 years of iconic design heritage with leading-edge electric vehicle competence of the Mahindra group and Mahindra Formula E racing. It’s a powerful combination.”

Perschke has more than 25 years of industry experience, and is joined at the helm by chief operating officer Per Svantesson, who has previously worked at Volvo.

Speaking to Autocar, he said the company was embracing the challenge of creating Pininfarina’s first production car: “We’re aiming to do something new and modern, without losing the DNA of the company of doing timeless designs. Look at the Cisitalia: it’s 71 years old.

“We want to make sure that years from now, people will look at the car and say: ‘Wow, it’s beautiful.’ That this the kind of design that will hold its timelessness in 30-50 years.”